Fiverr.com to the rescue.
Chances are you’ve heard of Fiverr, but you might be a little skeptical about the service. Listen, I completely understand I was too, but let me share with you some of my Fiverr success stories and tips and hopefully this information will help you.
When to use Fiverr
Fiverr is for simple tasks. If you need a logo designed you can easily get a great one designed via Fiverr. If you want to install a plugin to wordpress and you don’t know how Fiverr can help you. If you need a photograph airbrushed Fiverr can help you. It is absolutely great for simple tasks. On the other hand if you have a task that is going to require a lot of direction and back and forth communication – do not use Fiverr. Fiverr is not the right marketplace to leverage for complicated requests. What’s a complicated request:
- A new website design – Fiverr is not for you.
- A new email template design – Fiverr is not for you
- Video editing for a web series – Fiverr is not for you
These three tasks are offered via Fiverr, but I highly recommend you avoid hiring Fiverr sellers for these services. There are times you’ll stumble upon a diamond in the rough seller who can do one of these tasks for you successfully, but getting to that diamond will probably cost you more than other viable options available to you. I previously have hired a Fiverr seller to design an email template for me to use with my beauty brands mailing list. The template the seller created for me was AWESOME! However, I didn’t know how to install the template into Mailchimp. I had to pay the seller another $5 for the install. After he installed it into Mailchimp I didn’t like the way it looked on mobile devices so I paid another $5 for each change I wanted made. When the design was edited to my satisfaction I sent a test email out before doing the real e-blast. To my chagrin the links were not working so I had to pay the seller again. In the end I was out $75 and I still didn’t have what I wanted. Moral of the story is I have found that complex tasks that require back and forth communication, revisions and edits rounds are never a win on Fiverr. As a rule of thumb my advise is if that task you need help with is robust Fiverr is NOT for you. Use Fiverr for small tasks and you’ll save yourself headaches and frustration.
I’ve been operating a marketing agency since April 2014 and up until July 2015 I still had no logo. I had a shabby one that I whipped up in photoshop, but I only used it on invoices.
My Shabby Logo
My business grew much faster than I anticipated and I arrived at a stage where I needed some solid branding in place like an asthmatic runner needs an inhaler. I had company contracts, invoices, internal training guides and I knew I couldn’t keep circulating these documents to clients and my contractors without any branding. For one it doesn’t convey the professional polish that I want associated with my business and for two I’m not adding to the goodwill of my brand because people aren’t associating certain works with my brand due to the fact that it’s not labelled with my logo.
To solve my logo problem I set out to have a logo designed.
How I Landed on Fiverr
Typically in the past when I’ve needed a logo I source talent from BeHance.com or Dribbble.com. Why? Because great logos take into account color theory, shapes, the business category and a host of other research driven nuances. Self taught designers, in my experience do a great job grasping what looks good, but they don’t always have the added layer of understanding about the psychology of design. BeHance and Dribbble designers often have formal education listed on their resume and several years of corporate work experience. The quality of portfolios on those two websites dwarfs what you’ll find on most other designer job boards. But as we all know so well great quality comes with a price tag. Most logos created by a trained professional will run between $500 – $2,500. My logo budget was $250. Since I didn’t have the funds to get a quality logo done I went with Fiverr because who wants to spend $250 on a logo their not really into. $5 I can shrug off – $250 not so much.
The Awesome Logo
Here is my new logo curtesy of Fiverr seller ProLogo1
I love the logo! This icon can be used on it’s own, it looks professional, it’s super simple and it doesn’t look like a DIY project. For sure it’s not an uber unique design, but it’s perfect enough to see me to a place in my business to where I can afford $2500 to have a stellar logo designed.
Finding the right seller to work with on Fiverr will make or break your experience so if you like this logo I highly recommend you reach out to ProLogo1. To find this seller in the first place I did a search for logo on Fiverr, I sorted the list by Top Rated Sellers and then I browsed through the seller thumbnails that populated for a logo I liked.
The other thing with this logo is your probably thinking how do you end up paying $48 for anything on Fiverr when all the transactions are supposed to be $5? The reason is because similar to Spirit Airlines or Southwest Airlines you get billed for every service needed in addition to the base service you purchase. For example:
- For this logo I wanted an Icon to accompany the text so I paid $15 extra.
- I also wanted the final files in PSD, JPEG, PNG, AI, PDF, SVG and TIFF so I had to pay extra for the file type assortment.
- If I had wanted the logo in 3 days instead of 5 days it would have been extra for that
That’s why my final logo was $48. I paid for extra features. At the end of the day I’m very satisfied with my new logo and the price point I got it at.
If you enjoyed this post please tweet it or share it on Facebook. If you’ve used Fiverr before share your tips and seller recommendations below.